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Dove Onslaught Viral Introduction
Dove is a leader in celebrating each woman's natural beauty. In order to take that message to impressionable tween girls, Graphish Studio created a bright and bold "tabloid-style" magazine for Dove called "Reality Check". Emulating the visual style of US Weekly and Star Magazine, the piece championed each individual's natural beauty, featured esteem-building messaging, and showcased the reality of advertising with before and after's of airbrushed models and actresses.              |
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